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Panasonic Digital Cameras
Ever since Panasonic first introduced their LUMIX range of digital cameras in 2002, their goal has remained the same: To give amateur photographers a camera capable of helping them take great photos. It seems like an obvious goal, but back in 2002 most camera manufacturers were focusing on cramming as many mega-pixels as possible into their cameras without really thinking about whether the resulting photos would be any good. After all an average photo is still an average photo no matter what resolution it’s taken in! Since then, LUMIX has continued to set the pace in introducing new features which help to take better photos. Testifying that this strategy was the correct one, Panasonic’s LUMIX cameras have grown to become huge best sellers all over Europe - even beating established camera brands in some countries!
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